[This is a summary of Opening Remarks from the BizLab Summit] WBUR BizLab’s mission is to identify and test ideas for new revenue in public radio. WBUR strongly believes that all of us in public media and nonprofit journalism need to remain vibrant and financially strong, so that we can continue to serve our mission […]
BizLab stations across the country spent 2019 testing news ideas for revenue at their stations and in their communities. At the BizLab Summit, each station gave a six-minute overview of their project. Download their slides (PDF) Watch WDET, Vermont Public Radio, and WLRN’s panel discussion, followed by their lightning presentations Watch Louisville Public Media, WAMU, […]
For all media organizations, striking the balance between the desire to diversify revenue streams and the need to maintain high standards of editorial integrity is an urgent concern. In this panel, we will discuss how three of BizLab stations successfully navigated a sustained collaboration between editorial and business-oriented teams at their organizations. Panel Video Moderator: […]
As an analytics professional, part of what attracted me to the work of WBUR’s BizLab for the opportunity to compare analytics across a variety of sites from around the country, each with differing user-bases, use-cases and key features. As we began research efforts with our cohort stations early this year, I reviewed each partner organization’s […]
There are more technologies than ever that are specifically designed to make the donation and engagement process more streamlined for listeners. In this panel, three stations that have effectively integrated text messaging tools into their existing donor strategies will discuss best practices in different contexts. Moderator: Joan DiMicco, Executive Director, BizLab, WBUR Panelists: Tina Pamintuan, […]
On December 10, 2019, over 100 individuals from media organizations, including many NPR stations, convened for a day of learning. The Summit was a fast-paced day of lightning talks and panel discussions, with invited speakers and station innovators sharing their stations’ new paths to sustainability. We shared best practices, tools, tips, and real life examples […]
To maintain journalistic integrity, most public radio stations have rigid boundaries between newsrooms and fundraising departments. The public media Code of Integrity states that media organizations will: Protect the editorial process from the fact and appearance of undue influence, exercising care in seeking and accepting funds and setting careful boundaries between contributors and content creators. […]
Is your nonprofit news organization reliant on donations and underwriting? BizLab’s July webinar presents three alternative ways of generating revenue at nonprofit news organizations: The VTDigger (http://vtdigger.org), as a service to Vermont businesses, post press releases from businesses, state agencies, political organizations and nonprofits. They have been expanding the services connected with press releases to explore if […]